nick-theriot
nick-theriot is an AI agent skill that helps ecommerce developers scale their business by optimizing AOV, ROAS, and LTV. It provides expert guidance on targeting, retargeting, and ad optimization.
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nick-theriot is an AI agent skill that helps ecommerce developers scale their business by optimizing AOV, ROAS, and LTV. It provides expert guidance on targeting, retargeting, and ad optimization.
Ordo testing and benchmarking guide. Includes unit tests, integration tests, Criterion benchmarks, k6 load tests, CI configuration. Use for writing tests, performance analysis, continuous integration.
Assess competitor defensibility and define our own moat strategy during PRD v0.3 Commercial Model. Triggers on requests to analyze competitor moats, define our defensibility, assess switching costs, identify vulnerabilities, find wedge opportunities, or when user asks whats our moat?, how defensible are they?, where can we compete?, switching costs?, defensibility, who to target. Consumes Competitive Landscape (v0.2) CFD- entries. Outputs CFD- entries for competitor moats and BR- entries for targeting rules and our defensibility strategy.
Design optimal Facebook/Meta campaign structure for testing including ABO vs CBO, ad set organization, targeting, and budget allocation. Use when setting up new campaigns, planning test structure, or optimizing account architecture.
When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions PPC, paid media, ad copy, ad creative, ROAS, CPA, ad campaign, retargeting, or audience targeting. This skill covers campaign strategy, ad creation, audience targeting, and optimization.